About Us

Crafting unforgettable African safari journeys, designed just for you.

Tours & Safaris

Stay with you forever

Destinations

You’ve never seen

Experiences

You’ll never forget

Accomodation

You won’t want to leave

The Beginning

Vinay Sapra – Founder

Born and raised on the shores of Lake Victoria in Mwanza, Tanzania – the gateway to the Serengeti – Vinay’s passion for safaris began early in life.

In the early 1990s, Vinay entered the Tourism, Travel & Hospitality Industry, driven by his love for nature and his desire to craft unforgettable experiences for travelers. Over the past 25+ years, his dedication and hands-on expertise across multiple roles have earned him recognition as a respected leader in both the tourism industry and his local community.

With a deep understanding of East and Southern Africa, and a strong commitment to customer-centric service, Lifestyle Safaris & Holidays was founded to deliver safaris and journeys designed around the dreams of each traveler.

Who We Are

At Lifestyle Safaris, we are a team of passionate African safari specialists with over 60 years of combined experience. We pride ourselves on creating bespoke holiday experiences, whether it’s:

Each journey we design is crafted to reflect your aspirations and travel style, ensuring every moment is meaningful and memorable.

Our Services

Complete Travel Planning

From accommodation to activities, we handle every detail.

Expert Safari Guidance

Our trusted safari guides are hand-picked specialists in their fields.

Custom Safari Design

Handcrafted experiences tailored to your wishes.

Adaptive Travel Planning

We adapt and refine your itinerary until it’s exactly what you want.

Why Choose Us

We don’t just plan trips — we create lifetime memories.

Safaris by Design – every trip is personalized to your needs.
We take the stress out of planning so you can enjoy your journey.
Our extensive experience ensures smooth, hassle-free travel.
We give personal attention from start to finish, always with heart and care.

Our Strengths

Africa is our passion

Africa is more than just a destination for us — it’s our home, inspiration, and way of life. Our deep-rooted connection to the land and its people ensures every safari is authentic and meaningful.

60+ years combined experience

With over 60 years of combined experience in the tourism industry, our team brings unmatched knowledge and insights to craft seamless journeys that exceed expectations.

Thought-leaders in the industry

We are proud to be recognized as thought-leaders in the safari and travel industry. Staying in tune with the latest trends, we design experiences that are both innovative and timeless.

Strong local expertise

Our hand-picked guides and strong relationships with local communities and lodge owners allow us to enhance your trip with unique, insider access and personalized experiences.

Our Assurance To You

“Amazing and unforgettable experience - What makes Lifestyle Safaris & Holidays unique is the personal touch from the moment you contact them to plan your safari. Vinay is highly responsive and took time to understand what we wanted out of our safari. The itinerary he pulled together was unique to our needs and he was very happy to accommodate minor changes. Our guide Boni was super experienced and =knowledgeable. We didn't feel like he was just following the herd of other cars - in fact through his expertise we were able to view a leopard hunt alone without any vehicles around. We learnt so much about the terrain, flora and the wildlife. By the end of the trip we felt like we'd spent time with a member of a family. This was a holiday of a lifetime and Vinay & Lifestyle made it very special. Thank you :)”